Based out of England, UK

Linked Bricks

Linked Bricks

2023

2023

Leveraging tokenization to transform the UK real estate investment landscape.

Leveraging tokenization to transform the UK real estate investment landscape.

Linked Bricks is a real estate platform for real estate sales, rentals, investment and property management.
I led the design of the MVP for the pioneering platform that leverages tokenization to provide individual investors with easy, hassle-free access to high-yield opportunities in the real estate market.

Linked Bricks is a real estate pioneering platform
I led the design of the MVP for the that leverages tokenization to provide individual investors with easy, hassle-free access to high-yield opportunities in the real estate market.

Impact

MVP Design

Role

Founding Product Designer

Founding Designer

Founding Product Designer

Duration

1 year

1 year

Tools

Figjam, Figma, Notion & AE

Tools

Figjam, Figma, Notion & AE

Figjam, Figma, Notion & AE

The Process

The Process

Client Meeting

Client Meeting

UX Phase

UX Phase

Information Architecture

Following the comprehensive review of the product specification with the existing apk. file, the next step was to create a well-defined information architecture that outlines the structure and organization of the website's content, ensuring intuitive navigation and efficient user flow for property sales, rentals and investment.

Information Architecture

Following the comprehensive review of the product specification with the existing apk. file, the next step was to create a well-defined information architecture that outlines the structure and organization of the website's content, ensuring intuitive navigation and efficient user flow for property sales, rentals and investment.

UI Phase

UI Phase

Wireframes

The visual design process started with creating simple wireframes followed by High-fidelity prototypes.

Wireframes

The visual design process started with creating simple wireframes followed by High-fidelity prototypes.

Styleguide

Before moving to high-fidelity designs, it was crucial to define clear and intuitive rules for end users, including identifiable brand colours, typography with clear CTAs, and more.

Styleguide

Before moving to high-fidelity designs, it was crucial to define clear and intuitive rules for end users, including identifiable brand colours, typography with clear CTAs, and more.

High-Fidelity Designs

High-Fidelity Designs

Property search and filtering

I ensured that the property search offers advanced options, including location filters, price range selectors, and other parameters, for easy discovery and navigation of listings.

Property search and filtering

I ensured that the property search offers advanced options, including location filters, price range selectors, and other parameters, for easy discovery and navigation of listings.

Seamless listing process

The design streamlines property listings by highlighting key features such as property details, add-ons, and steps for owners to list their properties for sale, rent, or investment.

Seamless listing process

The design streamlines property listings by highlighting key features such as property details, add-ons, and steps for owners to list their properties for sale, rent, or investment.

User dashboard and account management

The dashboard outlines user profiles and account management, with features like saved searches, favourite properties, notifications, and messaging between property owners.

User dashboard and account management

The dashboard outlines user profiles and account management, with features like saved searches, favourite properties, notifications, and messaging between property owners.

Summary and Learnings

In this extensive discovery project, the primary challenge was aligning stakeholder objectives with the prevailing market requirements and needs. Additionally, due to the constraints of time inherent, I opted to utilize a UI Kit featuring essential components instead of embarking on the time-intensive task of crafting a comprehensive design system.

Summary and Learnings

In this extensive discovery project, the primary challenge was aligning stakeholder objectives with the prevailing market requirements and needs. Additionally, due to the constraints of time inherent, I opted to utilize a UI Kit featuring essential components instead of embarking on the time-intensive task of crafting a comprehensive design system.

©

Ikechukwu Emmanuel

Ikechukwu Emmanuel

2024

2024

Ike.

©

Ikechukwu Emmanuel

2024

2024